Where Do Top Resellers Source Inventory in 2025?

Where Do Top Resellers Source Inventory in 2025?

Reselling has moved from a niche side hustle to a mainstream, multi-billion-dollar industry. With marketplaces like eBay, Poshmark, Mercari, and Amazon thriving, inventory sourcing is more strategic than ever. The resellers who scale to six or seven figures all have one thing in common: they know exactly where to source inventory that moves quickly, delivers strong margins, and is sustainable in the long run.

In this guide, we’ll break down the top sourcing channels in 2025, highlight their pros and cons, share case studies, and explain how automation platforms like Closo act as a sourcing option to simplify and scale your inventory strategy.


Why Inventory Sourcing Has Changed in 2025

A few years ago, resellers relied heavily on thrifting and arbitrage. While those methods are still alive, the industry has shifted due to:

  • Increased competition → more sellers competing for the same thrift finds

  • Retailers moving into resale → brands liquidating returns directly

  • Technology & AI → tools like Closo forecast demand and recommend sourcing opportunities

  • Sustainability trends → more customers prefer secondhand or overstock items

  • Global supply chain shifts → wholesale and liquidation channels have expanded globally

For resellers in 2025, the smartest inventory strategies combine traditional sourcing with modern automation-driven solutions.


Top Inventory Sourcing Methods in 2025

1. Thrift Stores & Consignment Shops

Still a favorite among fashion resellers. Unique finds, vintage items, and brand-name clothing can be sourced at low cost.

  • Pros: Low upfront investment, potential for high ROI

  • Cons: Time-intensive, unpredictable selection

Example: A reseller who spends 15 hours/week thrifting can still average 60–70% gross margins on designer finds.


2. Retail & Online Arbitrage

Buying discounted products from retailers (Walmart, Target, Marshalls, or Amazon sales) and reselling them at higher prices.

  • Pros: Scalable with software tools, quick turnover

  • Cons: Margins can be thin, constant monitoring required

Trend in 2025: Arbitrage sellers now rely on AI-driven scanning apps that compare live retail listings with eBay or Amazon sold data.


3. Wholesale Partnerships

Sourcing directly from manufacturers or authorized distributors.

  • Pros: Consistent supply, better for scaling

  • Cons: Higher upfront costs, requires business licensing in some cases

This is popular among resellers focusing on electronics, health, and beauty products where brand reputation is key.


4. Liquidation & Overstock Sales

Retailers and brands liquidate unsold, returned, or slightly damaged products.

  • Pros: Bulk buying = lower cost per unit, lots of inventory

  • Cons: Mixed quality, unpredictable condition

Hot in 2025: Many brands now have direct-to-seller liquidation programs, cutting out middlemen.


5. Brand Partnerships & Direct Resale Programs

More brands are launching resale initiatives, often partnering with resellers or platforms.

  • Pros: Direct pipeline of high-quality items, often exclusive deals

  • Cons: Requires negotiation or established reputation

Example: Outdoor gear and luxury fashion brands often seek vetted resellers for their return programs.


6. Online Marketplaces for Bulk Sourcing

Platforms like B-Stock, Liquidation.com, and DirectLiquidation are widely used for bulk inventory buying.

  • Pros: Variety of categories, scalable sourcing

  • Cons: Competition for the best pallets, shipping costs


7. Estate Sales & Auctions

Still a goldmine for vintage, collectibles, and rare finds.

  • Pros: High-value, unique items

  • Cons: Requires expertise, inconsistent supply

Case Example: A reseller bought mid-century furniture at estate sales and flipped it on Facebook Marketplace for 5x returns.


8. Closo 

In 2025, platforms like Closo are becoming essential for resellers. Closo acts as a inventory sourcing and automation hub by:

  • Providing AI-powered product recommendations based on demand trends

  • Aggregating available overstock, returns, and trending items across marketplaces

  • Offering dropshipping so sellers can list products without upfront inventory

  • Syncing inventory automatically across channels to prevent overselling

  • Rerouting orders to backup suppliers during delays

This makes Closo not just a sourcing tool but a scaling engine—helping resellers focus on growth instead of manual sourcing.


9. Peer-to-Peer & Local Sourcing

Facebook Marketplace, Craigslist, and OfferUp remain sources for one-off flips and bulk deals.

  • Pros: Often low cost, negotiable pricing

  • Cons: Time-intensive, not scalable for large sellers


10. Private Label & Manufacturing

Some advanced resellers shift into sourcing directly from factories and creating their own branded products.

  • Pros: Full control, highest scaling potential

  • Cons: Requires capital, branding, and marketing investment


How Top Resellers Combine Sources

Most top-performing resellers in 2025 use a hybrid sourcing strategy:

  • Thrift & estate sales for unique, high-margin items

  • Wholesale & liquidation for consistent bulk supply

  • Automation platforms like Closo to fill gaps and scale without manual labor

This mix reduces risk and ensures a steady flow of profitable inventory.


Case Study: Scaling With Smart Sourcing

Example: “StyleCycle Resale”

  • Started in 2022 with thrifted clothing.

  • By 2024, they struggled with inconsistent supply.

  • In 2025, they added:

    • Wholesale partners for core basics

    • Liquidation pallets for seasonal boosts

    • Closo sourcing automation to handle product discovery and crosslisting.

Result: Sales grew 70% YoY, refunds decreased due to better supplier sync, and the owner cut sourcing hours by half.


Best Practices for Sourcing in 2025

  • ✅ Diversify suppliers—don’t depend on one channel.

  • ✅ Use demand forecasting tools 

  • ✅ Always test new sources with small batches.

  • ✅ Automate listing & inventory syncing to avoid overselling.

  • ✅ Focus on building supplier relationships for better pricing and reliability.


Final Thoughts

In 2025, successful resellers aren’t just great at finding products—they’re great at building systems for sourcing. Traditional methods like thrifting and auctions still work, but the resellers who scale are those who combine them with technology-driven sourcing options like Closo.

Whether you’re a new reseller or scaling to six figures, the question isn’t just where to source inventory—it’s how to build a sourcing strategy that’s consistent, automated, and future-proof.