Introduction: The Night I Burned Out Manually Listing 53 Items
It was a Thursday night in October 2022. I had just finished sourcing a big lot of Levi’s jeans — 53 pairs in different sizes, all in great condition. My goal was to list everything by the weekend.
Five hours later, I had managed… 11 listings. My back hurt. My brain felt like mashed potatoes. And the thought of repeating that 42 more times made me seriously question why I was doing this at all.
That night pushed me to learn how to list multiple items on eBay — not one by one like I was running a digital flea market in 2005. Once I figured it out, everything changed. I got my time back and scaled faster than I thought possible.
Why Listing Multiple Items Is a Game Changer
Here’s where it gets interesting.
When you figure out how to list multiple items on eBay efficiently, three things happen almost immediately:
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Your listing throughput goes way up.
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Your sell-through rate improves (because you get inventory live faster).
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And your mental load drops — no more drowning in repetitive clicks.
I went from averaging 15 listings per hour to 60+ just by changing my workflow and using the right tools. That’s not an exaggeration.
How to List More Than One Item on eBay: Core Methods
There are a few different ways to do this depending on your inventory and workflow. I’ve used all of them at different stages of my business.
1. Duplicate and Edit Existing Listings
This was my first “hack.” If you sell similar items — like jeans, shoes, or collectibles — you don’t need to create each listing from scratch.
Here’s the simple flow:
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Go to one of your active listings.
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Click “Sell Similar.”
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Adjust the variations (size, color, condition).
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Update SKU and quantity.
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Publish.
When I started doing this in October 2022, I was able to list 30 pairs of jeans in under 90 minutes. (Before that, it would’ve taken me an entire weekend.)
Pro tip: keep your shipping settings and pricing template consistent so you don’t have to touch every field.
2. Create Multi-Quantity Listings
If you have multiples of the same exact item, the fastest method is creating one listing with a higher quantity.
Example:
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Product: iPhone 12 charger cable
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Quantity: 50
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Price: $12.99 each
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One listing. One shipping setup.
I first tried this in November 2022 when I bought 200 charger cables from a liquidation lot. They sold out in 19 days from a single listing. No duplicate pages. No listing fatigue.
But — and this is important — make sure your SKU tracking is airtight. I once oversold 7 units because I didn’t sync my Shopify and eBay inventory properly. That was an awkward customer service week.
3. Use Variations (Sizes, Colors, Styles)
If your items come in multiple variants — say you’re selling sneakers in different sizes or tees in multiple colors — you can use variation listings instead of separate ones.
Why it’s powerful:
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All sizes or colors sit in one clean listing.
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Buyer can select the variant they want.
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All sales and views stack into a single listing (better ranking).
When I switched my vintage tee category to variation listings in March 2023, I saw:
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+37% higher click-through rates
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+24% conversion rate boost
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60% fewer “out of stock” messages
Variation listings make you look more professional — and eBay tends to favor them in search.
How to List Multiple Items on eBay in One Listing
This is a question I get a lot from newer sellers. The answer: use eBay’s multi-SKU or variation listing tool.
Here’s the quick process:
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Create a new fixed-price listing.
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Scroll down to “Variations.”
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Add variation types (e.g., size, color, condition).
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Enter SKU and quantity for each variant.
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Upload photos for each variation (if applicable).
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Publish.
When I did this with sneakers in summer 2023, I listed 15 SKUs in one listing in 25 minutes. Previously, it would’ve taken me 3–4 hours.
(And yes, I made mistakes early on — like forgetting to upload separate photos for each variation. Buyers do not like guessing what they’re buying.)
Honest Failure #1: Overselling Inventory
In December 2022, I had 8 identical sweater lots. I created a multi-quantity listing but forgot to adjust the total quantity after some sold on another platform.
Result?
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Oversold 11 units.
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5 annoyed buyers.
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2 negative feedbacks.
Lesson learned: if you’re selling on multiple marketplaces, automation or at least inventory sync is non-negotiable.
How to See When eBay Item Was Listed (to Manage Old Listings)
One of the sneaky benefits of listing multiple items in batches is that you can track listing age better.
Buyers often ask, “Is this still available?” but what really matters is whether your older listings are hurting your visibility.
Here’s how to check:
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Go to your Active Listings.
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Hover over the listing or open it.
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Scroll down to “Item specifics” or “Description.”
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You’ll see the original listing date.
I use this to refresh or relist older listings every 30–45 days. It keeps my shop ranking fresh.
I also use Closo to automate relisting for me — it saved me hours once my catalog passed 800 listings.
Tools That Changed My Multi-Item Listing Workflow
I experimented with a lot of tools over two years. These are the ones that stuck:
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Closo — bulk listing automation, auto-sync inventory
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Inkfrog — template-based listings (good for duplicates)
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Sellbrite — multi-channel listing sync
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Google Sheets + Zapier — inventory tracking
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Terapeak — to identify what’s worth listing in quantity
I’ve also tried Vendoo and List Perfectly for crosslisting. They’re good for sellers who manage multiple platforms, though they require more manual cleanup.
And yes, I still occasionally list manually — but only for special one-off pieces like rare collectibles.
People Always Ask Me: “How Many Items Should I List in One Day?”
This is one of the most common questions I see in seller groups.
Here’s my honest take: it’s less about how many per day and more about how consistently.
When I first scaled up in Q1 2023:
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I listed 30–40 items daily manually.
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Switched to multi-item workflows with Closo.
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I now list 100–200 SKUs daily in less time than before.
eBay loves active, consistent sellers. A few good bulk listings a day can outperform dozens of scattered one-offs.
Honest Failure #2: Variation Listing Without Photos
In April 2023, I created a massive variation listing for 20 vintage tees in different colors. I uploaded one photo.
Conversion rate: abysmal.
Messages: endless.
Returns: 4.
People want to see the exact variant they’re buying. I spent three hours retroactively fixing it. Never again.
How to Sell More Than One Item on eBay Successfully
Listing more is only half the equation. Selling more requires:
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Accurate SKUs
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Consistent titles and shipping
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Clear variation photos
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Inventory sync if you crosslist
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Refreshing stale listings every 30–45 days
I also started offering small bundle discounts on multi-quantity listings. Example:
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1 unit = $12.99
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2 units = $24.00
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3 units = $33.00
It increased average order size by 22% between July and September 2023.
Comparison Table: Listing Strategies I’ve Tried
| Method | Speed | Best For | Risk | My Take |
|---|---|---|---|---|
| Manual one-by-one listing | Slow | Unique inventory | Burnout, errors | Fine when you’re starting, not scalable |
| Sell Similar | Medium-fast | Similar SKUs | Occasional missed fields | Great for clothing lots |
| Multi-quantity listings | Very fast | Identical SKUs | Overselling if not synced | My go-to for liquidation inventory |
| Variation listings | Fast once set up | Multi-size/color SKUs | Photo & inventory complexity | Ideal for apparel and shoes |
| Automation tools (Closo etc.) | Fastest | High SKU volume | Learning curve | Worth every minute invested |
Common Question: “Can I Use One Listing for Different Products?”
Technically yes, but don’t.
eBay allows variation listings, but they need to make sense — like different sizes of the same shoe or multiple colors of the same T-shirt. If you throw unrelated items into one listing, you’ll confuse buyers, damage your search ranking, and risk returns.
If you’re not sure, keep your variation structure simple. Consistency beats cleverness here.
Final Thoughts: Multi-Item Listing Is the Key to Real Scale
Learning how to list more than one item on eBay was the inflection point in my reselling journey. It turned my chaotic “list when I have time” approach into a structured, scalable business.
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My time to list dropped from hours to minutes.
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My store visibility improved because I could list consistently.
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My sales increased without needing more sourcing.
I use Closo to automate bulk listings and relisting — it saves me around 3 hours every week and keeps my inventory fresh even when I’m sourcing.
If You’re Ready to Scale Your Listing Game…
When I was learning all this, I wish someone had just handed me a simple, honest roadmap. So here are my go-to resources:
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Closo Seller Hub for learning how automation fits into your daily workflow.
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How to List Items on eBay: What I Learned After 600+ Listings for optimizing your base listings.
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How Much Will eBay Charge for Selling an Item to make sure your margins stay intact as you scale.