Closo Research · Brand
Alternative Apparel: resale demand
Search interest in Alternative Apparel in August 2026: index 58.6, −46.4% vs last month, −21.1% vs last year.
Search interest index
58.6
−46.4% vs last month
−21.1% vs last year
Preliminary
2024 = 100
How has search interest in Alternative Apparel moved?
- Search interest
| Period | Search interest |
|---|---|
| Aug 2026 | 58.6 Preliminary |
| Jul 2026 | 109.4 |
| Jun 2026 | 74.3 |
| May 2026 | 86.0 |
| Apr 2026 | 89.9 |
| Mar 2026 | 89.9 |
| Feb 2026 | 70.4 |
| Jan 2026 | 113.4 |
| Dec 2025 | 86.0 |
| Nov 2025 | 136.8 |
| Oct 2025 | 89.9 |
| Sep 2025 | 89.9 |
| Aug 2025 | 74.3 |
| Jul 2025 | 58.6 |
| Jun 2025 | 58.6 |
| May 2025 | 74.3 |
| Apr 2025 | 86.0 |
| Mar 2025 | 113.4 |
| Feb 2025 | 86.0 |
| Jan 2025 | 132.9 |
| Dec 2024 | 89.9 |
| Nov 2024 | 74.3 |
| Oct 2024 | 89.9 |
| Sep 2024 | 136.8 |
| Aug 2024 | 89.9 |
| Jul 2024 | 113.4 |
| Jun 2024 | 89.9 |
| May 2024 | 113.4 |
| Apr 2024 | 109.4 |
| Mar 2024 | 89.9 |
| Feb 2024 | 89.9 |
| Jan 2024 | 113.4 |
| Dec 2023 | 113.4 |
| Nov 2023 | 89.9 |
What changed for Alternative Apparel?
Search interest in Alternative Apparel fell 21.1% from August 2025 to August 2026, and fell 46.4% from the month before. August is usually a quieter month than average for Alternative Apparel.
Which brands sell alongside Alternative Apparel?
Lift: how much more often a brand appears in the same resale closets as Alternative Apparel than chance would predict. 1.0× means no link.
| Rank | Brand | Lift |
|---|---|---|
| 1 | Nike | 1.7× |
Where can I source Alternative Apparel or get the data?
Shop Alternative Apparel wholesale Download the brand data (CSV) All brand rankings
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How do I cite this?
Closo Research. (2026). Closo Research: Alternative Apparel, August 2026. Retrieved November 1, 2026, from https://closo.co/tools/closo/research/brands/alternative-apparel
Free to reuse under CC BY 4.0 with a link to this page. Download the data
