Closo Research · Brand · Women's Clothing
Athleta: resale demand
Search interest in Athleta in August 2026: index 43.8, −22.2% vs last month, −33.3% vs last year.
Search interest index
43.8
−22.2% vs last month
−33.3% vs last year
Preliminary — closes on Oct 1, 2026
2024 = 100
Median resale price
$19.00
−5.0% vs last month
−9.5% vs last year
Preliminary — closes on Oct 1, 2026
Median days to sell
23 days
−34.3% vs last month
−46.5% vs last year
Preliminary — closes on Oct 1, 2026
How has search interest in Athleta moved?
- Search interest
| Period | Search interest |
|---|---|
| Aug 2026 | 43.8 Preliminary |
| Jul 2026 | 56.3 |
| Jun 2026 | 50.0 |
| May 2026 | 65.6 |
| Apr 2026 | 56.3 |
| Mar 2026 | 53.1 |
| Feb 2026 | 43.8 |
| Jan 2026 | 56.3 |
| Dec 2025 | 37.5 |
| Nov 2025 | 62.5 |
| Oct 2025 | 68.8 |
| Sep 2025 | 50.0 |
| Aug 2025 | 65.6 |
| Jul 2025 | 71.9 |
| Jun 2025 | 90.6 |
| May 2025 | 75.0 |
| Apr 2025 | 81.3 |
| Mar 2025 | 62.5 |
| Feb 2025 | 62.5 |
| Jan 2025 | 156.3 |
| Dec 2024 | 50.0 |
| Nov 2024 | 168.8 |
| Oct 2024 | 240.6 |
| Sep 2024 | 81.3 |
| Aug 2024 | 71.9 |
| Jul 2024 | 106.3 |
| Jun 2024 | 93.8 |
| May 2024 | 78.1 |
| Apr 2024 | 71.9 |
| Mar 2024 | 68.8 |
| Feb 2024 | 87.5 |
| Jan 2024 | 81.3 |
| Dec 2023 | 65.6 |
| Nov 2023 | 84.4 |
What changed for Athleta?
Search interest in Athleta fell 33.3% from August 2025 to August 2026, and fell 22.2% from the month before. August is usually a quieter month than average for Athleta.
Which brands sell alongside Athleta?
Lift: how much more often a brand appears in the same resale closets as Athleta than chance would predict. 1.0× means no link.
| Rank | Brand | Lift |
|---|---|---|
| 1 | Title Nine | 3.8× |
| 2 | Sweaty Betty | 3.6× |
| 3 | Toad Co | 3.5× |
| 4 | Beyond Yoga | 3.4× |
| 5 | Smartwool | 3.4× |
| 6 | Pact | 3.4× |
| 7 | Pistola | 3.5× |
| 8 | Betabrand | 3.6× |
| 9 | Honeylove | 3.5× |
| 10 | Buffbunny Collection | 3.8× |
Where can I source Athleta or get the data?
Shop Athleta wholesale Download the brand data (CSV) All brand rankings
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How do I cite this?
Closo Research. (2026). Closo Research: Athleta, August 2026. Retrieved October 8, 2026, from https://closo.co/tools/closo/research/brands/athleta
Free to reuse under CC BY 4.0 with a link to this page. Download the data
