Closo Research · Brand · Electronics & Tech
Apple: resale demand
Search interest in Apple in August 2026: index 89.6, +4.4% vs last month, +15.4% vs last year.
Search interest index
89.6
+4.4% vs last month
+15.4% vs last year
Preliminary — closes on Oct 1, 2026
2024 = 100
Median resale price
$27.00
−22.9% vs last month
−11.5% vs last year
Preliminary — closes on Oct 1, 2026
Median days to sell
16 days
−51.5% vs last month
0.0% vs last year
Preliminary — closes on Oct 1, 2026
How has search interest in Apple moved?
- Search interest
| Period | Search interest |
|---|---|
| Aug 2026 | 89.6 Preliminary |
| Jul 2026 | 85.8 |
| Jun 2026 | 83.3 |
| May 2026 | 74.6 |
| Apr 2026 | 74.2 |
| Mar 2026 | 75.5 |
| Feb 2026 | 64.1 |
| Jan 2026 | 79.9 |
| Dec 2025 | 89.2 |
| Nov 2025 | 82.3 |
| Oct 2025 | 80.6 |
| Sep 2025 | 85.8 |
| Aug 2025 | 77.7 |
| Jul 2025 | 84.2 |
| Jun 2025 | 85.5 |
| May 2025 | 85.3 |
| Apr 2025 | 75.5 |
| Mar 2025 | 77.1 |
| Feb 2025 | 69.2 |
| Jan 2025 | 91.1 |
| Dec 2024 | 92.7 |
| Nov 2024 | 107.6 |
| Oct 2024 | 102.1 |
| Sep 2024 | 114.6 |
| Aug 2024 | 94.9 |
| Jul 2024 | 115.8 |
| Jun 2024 | 114.4 |
| May 2024 | 86.4 |
| Apr 2024 | 86.9 |
| Mar 2024 | 89.0 |
| Feb 2024 | 87.8 |
| Jan 2024 | 107.6 |
| Dec 2023 | 123.4 |
| Nov 2023 | 107.6 |
What changed for Apple?
Search interest in Apple rose 15.4% from August 2025 to August 2026, and rose 4.4% from the month before. August is usually a quieter month than average for Apple.
Which brands sell alongside Apple?
Lift: how much more often a brand appears in the same resale closets as Apple than chance would predict. 1.0× means no link.
Where can I source Apple or get the data?
Shop Apple wholesale Download the brand data (CSV) All brand rankings
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How do I cite this?
Closo Research. (2026). Closo Research: Apple, August 2026. Retrieved October 8, 2026, from https://closo.co/tools/closo/research/brands/apple
Free to reuse under CC BY 4.0 with a link to this page. Download the data
