Closo Research · Brand · Electronics & Tech

Fitbit: resale demand

Search interest in Fitbit in August 2026: index 74.3, +20.0% vs last month, 0.0% vs last year.

Data through Aug 2026 · updated Oct 8, 2026

Search interest index

74.3

+20.0% vs last month

0.0% vs last year

Preliminary — closes on Oct 1, 2026

2024 = 100

Median resale price

insufficient data

Median days to sell

insufficient data

How has search interest in Fitbit moved?

Fitbit: search interest
  • Search interest
Fitbit: search interest050100150202420252026Search interest 74.3
Fitbit: search interest
Period Search interest
Aug 2026 74.3 Preliminary
Jul 2026 61.9
Jun 2026 61.9
May 2026 61.9
Apr 2026 61.9
Mar 2026 65.5
Feb 2026 53.1
Jan 2026 63.7
Dec 2025 61.9
Nov 2025 49.6
Oct 2025 61.9
Sep 2025 61.9
Aug 2025 74.3
Jul 2025 76.1
Jun 2025 74.3
May 2025 109.7
Apr 2025 79.6
Mar 2025 76.1
Feb 2025 74.3
Jan 2025 92.0
Dec 2024 76.1
Nov 2024 79.6
Oct 2024 74.3
Sep 2024 77.9
Aug 2024 115.0
Jul 2024 95.6
Jun 2024 118.6
May 2024 92.0
Apr 2024 118.6
Mar 2024 92.0
Feb 2024 118.6
Jan 2024 141.6
Dec 2023 83.2
Nov 2023 77.9

What changed for Fitbit?

Search interest in Fitbit held flat from August 2025 to August 2026, and rose 20.0% from the month before. August is usually a stronger month than average for Fitbit.

Which brands sell alongside Fitbit?

Lift: how much more often a brand appears in the same resale closets as Fitbit than chance would predict. 1.0× means no link.

RankBrandLift
1Coach2.1×
2Disney1.9×
3Adidas1.9×
4Nike1.6×
5Levi S1.6×
6Ralph Lauren1.5×

Where can I source Fitbit or get the data?

Shop Fitbit wholesale Download the brand data (CSV) All brand rankings

How do I cite this?

Closo Research. (2026). Closo Research: Fitbit, August 2026. Retrieved October 8, 2026, from https://closo.co/tools/closo/research/brands/fitbit

Free to reuse under CC BY 4.0 with a link to this page. Download the data